CRU | Packaging | Creative & Art Direction
Packaging design for CRU's dog and cat menus – 100% natural & raw pet food brand, without secrets. CRU follows the highest standards of quality and values and is committed to be a sustainable brand. The packaging proposal is also sustainable by offering 100% recyclable materials.
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Diseño de packaging para los menus de perros y gatos de CRU, una marca de alimentación 100% natural y cruda, sin secretos. CRU sigue los más altos estándares de calidad y valores y es una marca sostenible. La propuesta de packaging también es sostenible ofreciendo materiales 100% reciclables.
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/70f2bd59dcdfa8abeaf2658deac7e80f/3d2361a1-1ac2-4006-9201-ca40d2751347_rw_3840.jpg?h=058b4b6c531b115470894eb886ffb5f4)
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![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/70f2bd59dcdfa8abeaf2658deac7e80f/fd5b82e9-3f87-4948-948f-4a838f973b16_rw_3840.jpg?h=93bc0c4813cfc3bcc385fd8f609b10b8)
Client: CRU (www.crubarf.com)
Location: Barcelona, España
Creative & Art Direction: Vania Nedkova
Photography: Thomas Williams
Studio photography: Lup Producciones
Location: Barcelona, España
Creative & Art Direction: Vania Nedkova
Photography: Thomas Williams
Studio photography: Lup Producciones